Farm to fork, or plate to producer? Engaging consumers in agri-food campaigns

Is ‘farm to fork’ effective? I spent my industry placement year at Harper Adams University working on a large-scale dairy unit, and now oversee a portfolio of dairy clients at Pinstone, so you could say I have a vested... Read more

10 ways to tackle the trolls and why your business needs a troll action plan

We’ve written about tackling online trolls before, but with the rise of militant veganism showing no signs of abating, we thought it was a topic worth revisiting. Anyone involved in the animal and land-based industries is a potential target... Read more

Ag press France – how do you reach French farmers?

When speaking of the most known agricultural magazines in France, you mostly come across La France Agricole and Matériel Agricole. La France Agricole gives an all-round view of what is going on in the industry, appears weekly and is... Read more

Opportunities in the Cassava sector in Cameroon

Nowadays in Buea – the city of Mount Fako – entrepreneurship training are constantly organized like in many other urban places in Cameroon. These aim to motivate people to start working on private initiatives or projects. One may ask;... Read more

Glamping: How to go about diversifiying into farm pop-up campsites

The number of farms offering temporary glamping campsites has soared, boosted by a change to government planning policy and rising demand for outdoor getaways. Of the 2,000 UK campsites listed on booking/marketing agency website Pitchup.com, about 700 are working... Read more

November Calendar: Farm Marketing Ideas

It’s November…my favorite month. We’re closing in on the end of the year. Now is the time to reflect, think about what worked and what didn’t, pre-plan for next year and just be thankful for the year that’s past.... Read more

New hire: Angela Drystek brings unique set of creative and technical skills to our team

New hire: Angela Drystek brings unique set of creative and technical skills to our team Angela Drystek brings unique set of creative and technical skills to our veteran ag-marketing team We’ve added a skilled digital specialist to our veteran... Read more

10 Tips: how to shift Bricks & Mortar businesses online post Covid-19

Traditional ‘bricks-and-mortar’ businesses offer products and services to their customers face-to-face from a factory, office, retail shop or warehouse, but this landscape has changed. Until the Coronavirus, many customers preferred to visit a shop in person at a physical... Read more

Glamping – how to stay ahead of the competition

With glamping farm diversifications becoming ever popular it has meant to in some areas these have created a saturated market. Meaning that farms require come up with new ideas of how to stay ahead of the curve. Farm Diversity... Read more

Marketing To Farmers

How to market to farmers? Although our focus is primarily digital, as an agricultural marketing agency, we know it’s important to look at the wider marketing picture if you are to succeed. If you sell your product to farmers,... Read more

Archive for category: Agricultural Marketing