5 amazing agriculture logo hacks to launch, or spruce up your brand

Image credit: unsplash.com Whether you’re launching a new agriculture-related business or you just want to drive growth with shiny new visuals, your agriculture logo plays a significant part in boosting recognition and attention from your target audience. Here are... Read more

Farm Marketing: How to Reach Farmers and Agri Businesses who are not on Social Media

Farming is an industry which sees the average age of worker now being 59 in the UK as of 2019, the latest figure. This is a good indicator as to why many generational farmers have a fear or hatred... Read more

How Can Agricultural Businesses Use Social Media Marketing?

Social Media in Agriculture Over the past 15 years, social media has changed how brands communicate with consumers. This has opened up marketing opportunities for smaller brands in the process and should be part of your agricultural marketing plan.... Read more

The Social Media Marketing Playbook for Agribusiness

B2B businesses have made social media a key part of their overall marketing strategy. One eye-catching reason is that 84% of C-level and VP-level buyers are influenced by social media when making purchases. This B2B truth extends to agribusiness... Read more

USDA Assists Farmers, Ranchers, and Communities Affected by Recent Storms and Flooding in Texas, Louisiana and Arkansas

WASHINGTON, May 28, 2021 – To help residents, farmers, and ranchers affected by the devastation caused by recent storms and flooding in Texas, Louisiana and Arkansas, Agriculture Secretary Tom Vilsack has directed the U.S. Department of Agriculture (USDA) to... Read more

5 Key Agribusiness Marketing Strategies for 2021

With 2020 over and 2021 underway, we’re starting to see the light at the end of the pandemic tunnel. The past 12 months have been difficult for almost every industry, and the B2B agriculture industry no longer looks the... Read more

Statement by Agriculture Secretary Vilsack on the President’s Fiscal Year 2022 Budget

The President proposes historic investments to spur new job creation and opportunities in rural America; help restore America’s advantage in agriculture; leverage all of USDA’s expertise to address climate change; and support a stronger nutrition safety net. WASHINGTON, May... Read more

How farm wedding venues can make the most of market trends

The wedding industry has been one of the hardest hit by the Covid-19 pandemic, with an estimated 200,000 weddings postponed or cancelled since March 2020 But with outdoor wedding gaining in popularity could farm wedding venues be a good option... Read more

Building agricultural brands will boost profits at the farmgate

The promotion and marketing of agriculture have been a long-standing bugbear for many farmers. But just how does British farming build a brand that conveys trust and excellence to the public? Here, Richard Huntington, chairman and chief strategy officer... Read more

How do I make sure my farm marketing reaches the right people?

It is unlikely that your farm diversification project is a completely new idea. The truth is there is now growing competition in many of the common farm diversification sectors such as glamping. So how can you make sure that... Read more

Archive for category: Agricultural Marketing